New Venture Creation

The course aims at qualifying for the strategic challenges related to new venture creation, to growth processes in young firms and to realising an exit (or continuing) with a venture. The course follows the typical life cycle of entrepreneurial ventures and the related (gestation) activities and qualifies for such activities. Students will be qualified to create or recognize new venture opportunities, evaluate opportunities, plan for new ventures, define strategic positions and business models, and establish and manage start-ups even “against all odds”.

Students will have the opportunity to leverage their social and methodological skills by discussing case issues and solutions with their peers and by applying methods designed for entrepreneurship. This course is not about business plan writing. Instead its perspective is on strategic challenges, management methods and resources all especially designed for new ventures.